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HARNESSING YOUR MARTECH STACK
The Ultimate Guide To
HOW THESE COMPANIES CONNECTED THEIR MARTECH STACK
Gartner predicts that beginning this year, 2017,
CMOs will spend more on technology than CIOs.
Copyright 2017 Workato
Winner of 'The Stack Master' 2017 Marketo Revvie Award
Today Marketers use hundreds of apps to do their job. With this increase in apps used and the increased frequency of change, the biggest need for all marketing departments now is an agile, dynamic integration solution.
When marketers can control their own automations instead of relying on IT, they can change their workflows based on the results of their campaigns while still enabling strong omnichannel engagement.
GETTING YOUR MARTECH STACK TO WORK TOGETHER
Are You Ready?
INSIDE...
How These Companies Connected their Martech Stack